What does cradle-to-cradle (C2C) design promote?

Cradle-to-cradle (C2C) design promotes the concept of recycling and reuse of resources in a way that eliminates waste and avoids pollution. This approach treats materials as part of a closed-loop system, where products are designed with their entire lifecycle in mind. The idea is to create products that can either be reused or safely decompose back into the environment, thereby minimizing negative impacts on ecology and human health.

By focusing on designing for longevity and continuous recovery of materials, the C2C framework encourages innovation in product development and helps drive forward sustainable practices in various industries. This method contrasts with other approaches that either promote wasteful disposal practices or rely on linear production models without considering the environmental consequences.