Identifying suppliers or customers in different markets is an example of which driver of globalization?

Identifying suppliers or customers in different markets exemplifies a market driver of globalization. This driver emphasizes the importance of expanding into new markets to access a broader customer base and establish relationships with diverse suppliers. By finding customers in various locations, businesses can enhance their revenue potential, diversify their market presence, and respond more effectively to local demands and preferences.

In globalization, companies seek to tap into growing markets and emerging economies, which often involves adapting to different cultural, economic, and regulatory environments. This movement toward understanding and integrating into various markets is a fundamental aspect of expanding internationally, making market drivers a critical component of globalization strategies.